SERVICE

Website clarity & discoverability

Help people and search systems understand what your website actually offers.

I review the substance and technical presentation of an existing website: page structure, crawlability, meaningful copy, metadata and structured data. The aim is a clear, maintainable site—not a promise of rankings or inclusion in AI answers.

When this is useful

  • Visitors cannot quickly understand the offer or find the right contact.
  • Useful expertise is buried in PDFs, navigation or unclear pages.
  • You need a controlled improvement, not an agency-led relaunch.

What the work can leave you with

  • A page-level findings record and clear editorial priorities.
  • Technical recommendations and, where agreed, implementation within a defined scope.
  • Page-specific copy, metadata and factual structured data.

How the engagement starts

First we clarify the objective, available evidence, access and responsibilities. Before work starts, we agree the scope, participation and terms. Limited ongoing support can be arranged separately.

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Let’s discuss your question.

Tell me briefly what you would like to clarify, which ideas you want to explore or where you need a second opinion. We can then agree a useful starting point and a defined scope.

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